Top Tip for Successful Networking Face-to-Face

September 23rd, 2016

This top tip is for individual networkers as well as for event planners and managers. The key to successful communications when networking face-to-face with people you haven’t met before is a strategically placed, quickly and easily read name tag almost at eye level. I attended an event today where the name tag alone was vertically […]

The new lost Art of Conversation

September 9th, 2016

What is a conversation? A week ago I was reading a book listing 100 definitions of a ‘conversation’. I’ve been thinking about many of the responses in that book and how we define conversation. A short definition of ‘conversation’ in the Oxford dictionary is “the informal exchange of ideas by spoken words.” The Wikipedia definition […]

Soft Skills Employers Look For – Communication tops the list

September 1st, 2016

Our main goal at Zoka Institute is to help people communicate through body, mind and spirit. This article illustrates how important communication is through an extensive study done by LinkedIn. This confirms prior research conducted and reported by PEW Research and Carnegie Mellon. “Communication, teamwork, punctuality and critical thinking are in high demand, an analysis […]

Champion Critic Brat – Part 2

August 26th, 2016

Are you a champion, critic, or brat? Your success or failure rides in which personality dominates — the personality perceived by others. In our prior blog a basic checklist (make this a link back to the prior blog) of champion qualities was presented. In summary a champion is that we know who we really are and […]

Champion – Critic – Brat, which dominates in your world?

August 19th, 2016

Which are you; Champion – Critic – Brat? Which of your three inherent personalities dominates your leadership style, Champion – Critic – Brat?  Be aware that Monkeys see/Monkeys do. Your leadership style sets the company/team culture and determines the bottom line. Your ability to “stand and deliver” is a key factor in having executive presence […]

How to Engage Your Audience at Their Level

August 15th, 2016

Successful communication/presentation skills are based in part on how well you perceive, incorporate and engage your audience. Whether your audiences are one-on-one or thousands you need to engage them in dialogue —no monologues, no oratory. Because your goal is to connect with your listeners, to get them to listen, and to get them to want more. […]

How to get audience attention every time you pitch!

July 29th, 2016

Grabbing Audience Attention is Step 1 How do you get your audience’s attention? Next, how do you engage your audience? Finally, how do you get them to want to hear more? The rules apply if you’re selling, pitching, or speaking regardless of the situation. The most common opening used by over 80% of people pitching starts […]

The Left Brain Needs the Right Brain

July 22nd, 2016 left brain needs right brain

Wake up and Smell the Roses Here’s a tip on how to wake up and smell the roses for all the left brain dominated, innovative geniuses dedicated to improving the human condition. Kendall Square in Cambridge, Massachusetts is considered a hub of innovation — if not THE hub of innovation in the Boston area. A hub […]

Effective use of Media in your Presention – KISS

July 15th, 2016

Keep Those Slides Simple, K.I.S.S.! The K.I.S.S principle is your best formula in creating your slides if you have to use PowerPoint. K.I.S.S is the acronym for Keep It Simple Stupid. When you’re presenting — in spite of a popular belief we can multitask — your audience is either listening to you or reading your […]

How to Pitch a win/win for Scientists and Researchers

July 8th, 2016

Know your audience to pitch for a win/win. To successfully pitch for a win/win you need to know your audience and what they are looking for. Don’t make the mistake one pitch fits all. Your opening remarks — your metaphorical story — your WHY— should address the needs of your specific audience.       […]