It’s Not What You Say, it’s How You Say it That Counts

It’s not what you say, it’s how you say it that counts. And even that’s not enough for you to be fully understood. There’s a big difference between what someone says as opposed to what they’re really saying. And this is where emotional intelligence comes into play. How sharp are your skills in reading the facial expressions, body language, and intonation as other people speak? Can you perceive the emotional information before you? On the other hand, what kind of emotional information are you sending out when you speak?

Image of woman holding two masks of faces, one happy and one sad, from It's not what you say but how you say it, by Larry BlumsackResearch by Carnegie Mellon shows that 85% of your professional and personal success is based on your communication, presentation and speaking skills. PEW Research reports that communication skills are the number one quality companies want for leadership skills when they hire or promote someone.

Good communication is more than being a great public speaker. It is more about your interaction with your team, your peers, your friends and family, etc.

Emotion is the superhighway to the brain and storytelling is the vehicle to drive on that highway. Learn how to develop and deliver engaging stories, making an emotional connection with your audience.

With your well-trained mind, voice and body in sync you are in a better position to mindfully, accurately and authentically communicate your information to others, and, more important, communicate the emotions behind your information to your audience.
Graphic which says "Emotional Intelligence and Leadership" showing large red figure pointing forward and smaller blue figures walking forward hand in handSupercharge your emotional intelligence and learn how to influence more people, sell more products, services and ideas, and inspire more successfully than you ever imagined.

Remember, it’s not what you say, it’s how you say it that counts!

Blumsack Brown BackgroundAs a coach, trainer and consultant, Larry Blumsack partners with people and organizations on the move and those already there to accelerate their communication, presentation and speaking skills to be on par with their ambition. Through one-on-one coaching and group training Larry helps leaders and aspiring leaders elevate their presence and communication skills to influence more people, sell more products-services-ideas and inspire others more successfully than they ever imagined.

Larry is the bestselling author of Face-to-Face is The Ultimate Social Media and founder of Zoka Institute and Zoka Training®. Zoka Training® — Mind/Voice/Body/Mindfulness in sync — is the result of Larry’s 45 years as a coach, acting teacher, actor, voice-over artist, theater and TV director/producer, radio & TV commentator and show host, speaker, trainer, serial entrepreneur, and syndicated columnist. Larry was a founding member of the theater department at Northeastern University.

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