StorySELLING is the path to a win/win
If you are trained as a homogenized biz dev or sales person it is time to move out of your comfort zone and stand out. On the other hand, if you are not trained it is time to stand out. In fact, to survive in this brutal, highly-commoditized, global economy you have to stand out and storySELL to emotionally connect to the person or persons you are addressing. I am continually amazed at the growing number of Fortune 500 CEOs being coached in storytelling.
StorySELLING Face-to-Face is a very specific learnable technique that incorporates the arts of storytelling, improvisation and acting. A well told story will get your prospect to visualize in their own mind themself or their situation in your story. Emotion is the fast track to the brain and StorySELLING is the path to get there.
StorySELLING is a technique easily adaptable to any personality. I can’t count the number of times I’ve heard people say, “I can tell the difference when a biz dev or sales person has been Sandler, Miller Heiman, Dale Carnegie, or etc. trained. In all cases they lack individuality.”
There are two parts to successfully learn and apply any skill set – training and coaching. Training teaches storySELLING and coaching shows you how to personalize storySELLING and apply it. Personal coaching is a key factor for success used by top athletes and a great number of corporate executives – especially CEOs.
* Become skilled at a critical new standard for Biz Dev and Sales for success in the current business climate.
* Learn the storySELLING tools and techniques to take your existing Biz Dev & Sales skills to a higher level.
Larry
As a coach, trainer and consultant, Larry Blumsack partners with people and organizations on the move and those already there to accelerate their communication, presentation and speaking skills to be on par with their ambition. Through one-on-one coaching and group training Larry helps leaders and aspiring leaders elevate their presence and communication skills to influence more people, sell more products-services-ideas and inspire others more successfully than they ever imagined.
Larry is the bestselling author of Face-to-Face is The Ultimate Social Media and founder of Zoka Institute and Zoka Training®. Zoka Training® — Mind/Voice/Body/Mindfulness in sync — is the result of Larry’s 45 years as a coach, acting teacher, actor, voice-over artist, theater and TV director/producer, radio & TV commentator and show host, speaker, trainer, serial entrepreneur, and syndicated columnist. Larry was a founding member of the theater department at Northeastern University.
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